Why EV Charging Delivers Real ROI

EV drivers actively choose where to stop based on charging availability. When they charge at your site, they stay longer, spend more, and are more likely to return. On top of that, charging revenue and sustainability credentials add further value to your business.

Increased foot traffic Longer dwell time Higher basket size Charging revenue Stronger sustainability story

Quick Annual Benefit Estimate

A simple view of the extra value EV charging can generate each year from extra in-store spend + charging revenue.

Average EV charging sessions per week i

Extra in-store spend per EV visitor ($) i

Average charging revenue per session ($) i

$0

Estimated combined annual benefit

This is an estimate only and does not include energy costs or tax benefits. Rise Energy can help you build a detailed business case for your specific site.

Advanced Payback & Net Profit

Use this to estimate your payback period and net return after energy costs.

Number of chargers i

Total project cost (hardware + install) $ i

Average sessions per charger per day i

Charge price per kWh ($) i

Energy cost per kWh ($) i

Average kWh dispensed per session i

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Enter your numbers and we’ll estimate payback and net profit.

Typical ROI Scenarios

Every site is different, but these examples show how EV charging can perform in the real world.

Café / Hospitality (2 × 50 kW)

A busy café installs two fast chargers in a highly visible position. Around 40 EV drivers per week choose the venue as their regular charging stop.

~ $28,000 / year in extra food & beverage spend
~ $12,000 / year in charging margin

Estimated payback: ~18 months

Retail / Shopping Centre (4 × 75 kW)

A neighbourhood centre adds chargers to attract EV traffic and increase dwell time. Retailers see higher average basket size from EV-driving customers.

+15–25% spend uplift for charging customers
EV drivers visit 1.5–2.0× more often

Estimated payback: ~14–20 months

Hotel / Tourism Operator

A regional hotel lists EV charging as an amenity on booking platforms. EV drivers actively choose the property over non-charging competitors.

+12–20% booking preference from EV owners
Higher direct bookings vs third-party channels

ROI driven by both room revenue and charging income.

All examples are illustrative only. Rise Energy can model numbers for your location using actual traffic, tariffs, and available grants.

See the Return on EV Charging for Your Business