The Power of Cult Branding: How 9 Magnetic Brands Turned Customers into Loyal Followers (and Yours Can, Too!) Ketogenic Cookbooks (Books) How these presentation forms differ

How these presentation forms differ from papers in terms of purpose

from her youth in the hills western Pennsylvania to her professional journey with the Girl Scouts of the USA where she went from troop leader to transformational CEO

and providing an up-close look at the internal workings of a dig in the early years of biblical archaeology

“With her characteristic wit and reportorial thoroughness

we've even included a brand-spankin'-new intro by the author himself

The Power of Cult Branding: How 9 Magnetic Brands Turned Customers into Loyal Followers (and Yours Can, Too!) Ketogenic Cookbooks (Books) How these presentation forms differLike religious cults that can attract thousands of devoted disciples, is it possible for company brands to build legions of loyal followers? In a marketer's dream come true, can certain productswith the right combination of positioning and brandingtake on magnetic characteristics and galvanize die hard customers who become walking, talking viral marketers? Can your company harness the power of cult branding without blowing a fortune on advertising?